Universal Music Canada

OOH / Design / Production / Content creation /

Emanuel pays a touching tribute to Black Women

BLACK WOMAN SONG RELEASE BY EMANUEL

BLACK WOMAN comes at a time when the fight for racial justice, equity and equality is, at long-last, driving society to take a hard look at the ingrained systems that endanger Black lives.

Amongst the most vulnerable and deplorably endangered are Black Women, creators or Black life and the very foundation on which the Black existence can persevere and outlast its many threats and challenges.

CASE STUDY

Leveraging Canada's largest digital Out-of-Home display, atop the northeast entrance of the CF Toronto Eaton Centre, we revealed five exemplary profiles that heroized the image and message of trailblazing Black Women in signal of the songs release.